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:: 產品設計 Product Design ::
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臺灣大學實驗林管理處位於臺灣的中心地帶,行政區劃隸屬南投縣,橫跨鹿谷、水里與信義三個鄉鎮。
為展現當地文化與自然的深刻連結,我們在設計中融入了原住民圖騰元素,結合部落與山林中常見的植物食材,
與實驗林的特質相互呼應。整體色彩設計靈感源自布農族的傳統織布配色,傳遞出文化的溫度與細膩。
#設計理念 Design Philosophy ⇢ ⇢ ⇢ 「共榮系列」的創作理念,
圍繞著自然與人文的相互包容與信賴,
顯出共生共榮的核心精神。
→自然共生概念✦
選用原住民部落常見食材馬告葉(山胡椒)為主題。
→圖騰風格設計✦
葉脈剪影融合部落圖騰語彙,細膩呈現文化意象與自然之美。
→語言與文化結合✦
融入布農語「Maqav」字樣,使設計不只是視覺表現,更承載深厚文化內涵。
→典雅排版✦
透過精緻編排提升作品質感,同時感受到自然與文化的交織故事。
透過設計傳達自然之美,在視覺語言中展現地方特色文化,期待讓更多人感受這份共生共榮的深刻意涵。
Brand Identity| 環島走部落有限公司
Client|臺大實驗林管理處
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Design Philosophy ⇢ ⇢ ⇢
The "Coexistence Series" is inspired by the harmonious relationship between nature and culture,
embodying the core spirit of mutual trust, coexistence, and shared prosperity.
▞ Key Visual Design Highlights ▞
→ Concept of Natural Coexistence ✦
Featuring Maqav leaves (mountain pepper),
a commonly used indigenous ingredient, as the central theme.
→ Totemic-Inspired Design ✦
Leaf vein silhouettes are intricately combined with tribal totem motifs,
delicately capturing both cultural essence and the beauty of nature.
→ Integration of Language & Culture ✦
Incorporating the Bunun word "Maqav",
ensuring that the design goes beyond aesthetics to carry profound cultural significance.
→ Elegant Typography & Layout ✦
Refined composition enhances the visual sophistication of
the piece while narrating a story of intertwined nature and heritage
Through this design, we aim to convey the beauty of nature and celebrate
the rich cultural identity of the region, fostering a deeper appreciation of coexistence and shared prosperity.